There’s a lot of great stuff on the web to help anyone who is
attempting to accelerate the growth of their business. Here, at The
Fast Growth Blog(tm), we are attempting to lead the way in
developing a new roadmap for what I now call – The Wisdom Age. It
is with that lense that I recommend you check out the following 7
links for this week’s Carnival of Marketing.
1. Becky
McCray addresses the challenges and the opportunities that
exist in determining how to name what it is you do, in
How to choose a business name. Becky accurately addresses the
importance that a name has before the sales process even
begins.
2. Jack Yoest reminds us
that merely because an idea was created in the industrial age
doesn’t mean that it’s a bad idea. In
Selling the Great Wall of China Jack reminds us that it is the
emotional experience above all else that drives decisions.
3. Virgnia
Miracle joins Brains on Fire’s powerful blogging crew
reminding us that in today’s world authenticity and consistency are
critical.
Being Yourself Offline and Online is a terrific reminder that
everything matters.
4. Eric Mattson
brings one of his 1,000 podcast interviews with ‘rapid
prototyping’ aficionado Jason Fried. Marketing
Monger’s interview is very interesting for those looking to
really add value for your clients.
5. John Moore
once again gives great insight into one of the great growth
companies of all time – Starbucks. Lessons Learned
From Howard Schultz is a must read for any company looking to
succeed in The Wisdom Age.
6. Garr Reynolds reminds us all that everything
you need to know about growing a business was taught in Jazz. Don’t miss this one.
7. Finally, my favorite blogger, Spike Jones
reviews an important lesson for anybody trying to build a business
on the frontier. Fight Club should be printed and
passed out to everyone in your company.
I wish I had room for more. These 7 should keep you busy. Feel
free to let me know what you think. Next week the carnival goes to Spare Change, so e-mail your posts to weinreich at social-marketing.com.